Strategic Marketing Plan Development

In this day and age, it is important for every business – small and large to have a strategy.  And within that strategy, is an effective marketing plan.  People often wonder why some businesses start and fail, and others last a lifetime.  It’s because not only did the successful business have a plan, but they used it, adjusted it to changing times and technologies and executed against the plan to ensure continued success.

Here at eTelligent Strategies, we take planning seriously.  We have a systematic process where we guide our clients through the analysis and development of a strategic marketing plan.  Here’s a sneak peek of what our Strategic Marketing Planning Process entails:

  • Baseline Analysis of current marketing activities and identification of Quick Wins for immediate results
  • Strategy Formulation defining the marketing vision, mission, unique selling proposition (USP) and ideal target customer
  • Marketing Planning for online and offline marketing initiatives and campaigns
  • Marketing Systems Development defining software, processes, systems and tasks for ongoing marketing planning
  • Implementation and Measurement of all marketing activities including refining and tweaking marketing campaigns for maximum results
Contact us today to find out how you can structure your marketing and drastically improve your leads, conversions and ROI with a strategic marketing plan.


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